ISABEL ANCONA :: PORTFOLIO

ABOUT

PROJECTS
Walden Media: Reel Thinking Website

Problem   /   Process   /   Solution

Definition and design of a new website for teachers interested in using film as a catalyst in the classroom. Additional project objectives were to create a brand, define a unique approach to teaching core academics with film, create a development strategy for content creation and evaluation by teachers, and to provide Walden Media with a system of screen and content specifications and templates for implementation.

Role
Project/Design lead and information architect. Working with a brand strategist, designer, writer, user researcher and developer. Responsible for the design and implementation of the interface, information architecture, user research and project management.

Firm
Catapult Thinking, Boston


Sample activity from the Ghosts of the Abyss Educator's Guide